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So What Can JonERP Do For SAP Solutions and Services Firms?

We get the question all the time: "Your web site is excellent/nifty/fun, but what can you do for clients?" So, we decided to address this with our SAP Services Blog, where you can read about what Jon Reed and the JonERP team do for clients in our typical frank language. For a broad overview of all our SAP client services, go here. Otherwise, scroll down for specifics on how Jon brings together SAP media, business strategy and Web 2.0 techniques to help his clients stay one step ahead. Also: there is plenty of bonus content here to apply to your current SAP business and marketing strategy.
Better Talent Management for SAP Services Firms – How JonERP.com Can Help Print E-mail
jonerp.jpgAmongst SAP services firms, there is an increasing awareness that top shelf SAP talent is the competitive differentiator that separates them from their rivals. And yet, in the fray of closing deals, many of the key aspects of talent management are neglected - until it's too late to correct them. Jon works with clients to put an effective talent management plan in place, while avoiding common pitfalls.

Typical SAP talent management mistakes:

- Underperforming "placeholder" web sites that do not extend brand or build relevant communities.

- Over-reliance on internal database rather than an emphasis on targeted "push" technologies that get job openings out to appropriate candidates quickly.

- Running a "faceless" recruiting organization that does not interact naturally with the talent in the SAP community due to a perception that the firm is more of a useful tool than a true career partner.

Successful SAP talent management techniques:

Fortunately, there are many approaches, often informed by Web 2.0 techniques, that can break down the separation between a services firm and the community it serves. Many new tools are affordable, but they do require a cohesive strategy and sometimes a change in the internal culture to become more open, public, and transparent. (For an overview of all of our JonERP.com client services, click here.)

Through JonERP, Jon helps SAP services firms to roll out a "next generation" talent management strategy that is built around the trust-building tactics of conversational marketing:

- Put a "human" face on the firm that builds "virtual trust" with job seekers and potential clients and "warms up" the closing process.

- Develop a more effective web site that leverages organic search results and better populates the internal database.

- Combine "push" and "pull" technologies (including RSS and email) to ensure that hot job leads don't get cold while the point person is scouring the internal database or making old-fashioned Rolodex calls.

- Explore Web 2.0 options like LinkedIn and Twitter and SAP's own online communities to see which are the best for extending the brand and making better connections.

- Look at ways to break down the traditional wall between SAP customers, consultants and services firms to create more natural and informal opportunities to partner with the highest-caliber talent (and eventually hire them!).

- How to insert your firm in the ongoing marketing conversation that is happening about your business whether you participate or not.

Bill rates are reasonable and depend on the scope and duration of the project. Estimates can be provided on a case-by-case basis.

To speak with me further about your project and how I might be of assistance, please call or email me.

And yes, I do pay referrals for those who introduce me to clients that result in successful projects. Contact me to discuss.

Jon Reed is an independent SAP analyst and SAP Mentor who blogs and podcasts on SAP consulting trends. Jon is the president of JonERP.com, an interactive web site that features his take on the changing SAP marketplace. Jon works with SAP services firms to optimize their online recruiting practices and develop a more effective "conversational marketing" approach. Jon is also the author of The SAP Consultant Handbook, and he is a regular contributor to PAC's "Feeding the SAP Ecosystem" analyst blog.

 

 

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"I've kept up with your JonERP.com site for a long time and your articles via SearchSAP.com and elsewhere. I just realized a few months ago that you were also the author of the first SAP Consulting book that I read when I decided to take the leap from working at a Utility company to becoming an SAP Consultant. The SAP Consultant Handbook is a staple for any SAP consultant, new or experienced. I just wanted to thank you for the quality work."

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